Magazines and Music Video Assessment LR

 Magazines and Music Video Assessment LR:

WWW: Good focus on celebrity presentation.
EBI: For Q5 consider connections audience can make through music videos

Q1:2/2
Q2:6/12
Q3:4/6
Q4:3/3
Q5:2/6

Three connotations from Q2:
  • Type of typography (serif ) which is classy and elegant
  • The central image of Emma Weymouth wearing a ballgown which shows her luxury and wealth
  • Emma Weymouth who is mixed race suggest how the magazine is moving with time.                            
Three ways celebrities are presented Q3: 
          

  • Celebrities are presented as important and desirable – this is the latest gossip that readers have to know about. 

  • Harry and Meghan feature prominently – the ultimate celebrity couple for Heat combining British Royalty with American actress. 

  • Female celebrities feature more prominently than male – perhaps reinforces gender stereotypes regarding women expecting to take part in gossip about relationships.


Three ways Arctic Monkeys presents identity in Q5: 

  • The audience can gain a sense of identity as they recognise something of themselves or relate in some way to the group. This is because of how they dress which average people may relate to.
  • Music videos might represent artists as role models that fans can aspire to be like thus allowing the audience to gain a sense of identity.
  • Music videos work as a meta-commentary on the relationship between the band/artist and the fans.

6) BLACKPINK - How You Like That didn't come up in this assessment. What things about BLACKPINK and How You Like That could you try to include in your answer? 

  • BLACKPINK has lots of energy which creates a larger connection with audience as if they are directly there. 
  • BLACKPINK has lots of different ways which audiences connect through which is through the type of clothing they may have. 
  • Aspirer psychographic which makes them enjoy the video as it promotes and uses fame to create an identity. 

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