LayaneMedia

 Tatler CSP: Introduction - Tatler Media Pack:  1)  How does the editor introduce the magazine? The editor introduces the magazine by saying ' What is the Tatler ', who the editor is.  2)  What do these demographic details suggest about the average Tatler reader? Suggests that the audience who reads this are mainly adults who are middle aged, the average house income is around £ 260000.  3)  What do Tatler readers think about fashion? How much do they spend? 96% of Tatler readers are interested in fashion design, shoes and spent around £843 million. 62% agree that they often buy products.  4) W hat are the special editions of Tatler that run throughout the year? What does this suggest about the Tatler audience? What about the  psychographic audience group  that best fits Tatler? Tatler has special editions for every month such as a Travel guide, Beauty and Cosmetics. This suggests that audience who read the Tatler have interest in t...

1) Advertising & Marketing Conventions                                                                                                     2) Advertising & Marketing Stereotypes in Adverts 3) OMOP CSP 4) Galaxy CSP  5) NHS CSP

 Represent NHS Campaign: 1) What is an advertising campaign? An advertising campaign is when a campaign or a large group has something or idea to advertise or show to the public. Creates awareness about a single idea.  2) What is the objective of the NHS Represent campaign?  It is to create awareness about donating blood especially in this case it Christmas to people who need it. However especially a small minority of  Black or Asian people who have a rare blood type which can help many other in help. 3) What does this advert want people to do once they've seen it (the 'call to action')? They want people to straight away take action and donate blood and help others. 4) Why is the advert called 'Represent'?  The advert is called 'Represent' because Lady Leshurr is representing her community raising awareness about donating blood since many people of the black and asian race are needed to donate.  5) Why have the producers chosen celebrities to feature i...

  Galaxy Advert CSP: 1)  What are the key conventions of TV advertising can you find in the Galaxy advert? Key Conventions which are found in the Galaxy advert different sounds in the background, editing in the use of CGI, USP 2) What is the key message  the Galaxy advert is communicating about its chocolate?  The key message of this advert is to advertise the new chocolate. It is a luxury but classic chocolate. The slogan says ' Why have cotton when you can have silk '. The connotations of silk is representing how smooth it is showing how its the better chocolate.  3) Who is Audrey Hepburn and w hy did Galaxy select Audrey Hepburn for this advert?  Audrey Hepburn was a famous female actress and was immediately prioritised by people, made to look flawless and perfect. She was made as CGI in this advert but used because was known globally and loved by many. It represents nostalgia showing how she is still used in adverts.  4) What is intertextuality? Th...